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10 Hotel Booking and Reservation App Trends

If you have an idea to develop a booking and reservation system or extend your existing one with additional features, congratulations, you are on the right road. In this article, you will learn about the latest trends in hotel booking apps, features your users will like, and nice examples of tech-savvy travel products. Read More

November 24, 2017

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Map Your Ecommerce Marketing to the Customer Lifecycle

Much like the phases of the moon, your buyers go through a series of stages as they engage with your ecommerce brand.В First, an anonymous user browses your site, then makes a purchase, then another, and slowly but surely becomes a loyal customer. This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective B2C marketing. Read More

November 24, 2017

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For Clients

Effective Email Marketing for Each Stage of the Customer Lifecycle

A brand advocate loves a product so much that they’re willing to tell the world how great it is. But you didn’t wake up one day and start complimenting a brand on Facebook or raving about it at a dinner party. It takes time, and deliberate actions from the brand, for customers to reach that point. From the moment a prospect learns about a brand, they become part of a five-stage customer lifecycle. To successfully lead customers through these stages, marketers must know where a customer is in the cycle and send specific email messages that complement the customer’s journey. In this way, email becomes an integral part of creating brand advocates. Read More

November 23, 2017

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How to Re-Engage Your At-Risk Customers

As a B2C marketer, it’s your job to keep all of your buyers happy and excited about your newest products. That means keeping them engaged with your brand at all times. You can quantitatively measure that engagement in terms of clicks and opens in emails, website visits, new product orders, and more. But if you’re seeing no engagement at all, those customers are definitely at-risk. Luckily, there are specific ecommerce marketing strategies that can help improve your chances of engaging at-risk buyers, such as Winback campaigns. Read More

November 23, 2017

The hiring company

For Clients

5 Signs You Might Need to Hire a Business Coach

Few of us know everything. In fact, most of us need guidance and teaching to help us reach our full potential. This is true in school, learning new hobbies, and just about every facet of life. A coach or mentor can help you learn and grow. Read More

November 22, 2017

The hiring company

For Clients

Start Appearing in Google Answer Box with These Simple Steps

A few years ago, Google began showing answers to basic, explicit questions in a prominent light-gray box above paid and organic search results. From its humble beginnings, Google Answer Box has evolved beyond factual queries like weather, dates and sports stats to informational snippets. Now, Google returns featured snippets for anything from how to make homemade deodorant to travel advice. Instead of scanning page titles and meta descriptions for a credible source, Google does the legwork for you. Read More





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